- 15 March 2010
AusGroup Limited (‘AusGroup’) is rebranding to forge a stronger and clearer brand identity.
The rebranding will consist of a logo refresh for AusGroup and its Australian subsidiary, Ausclad Group of Companies Limited (‘AGC’). The new corporate identity for AGC will also display its relationship to AusGroup.
AGC has gained brand value in Western Australia over the years and as a result the use of the name AGC is relevant and logical and moves away from the name Ausclad. The new brand will launch on 15 March 2010.
AusGroup’s Managing Director John Sheridan said, “A strong, unified brand across our business is an important part of our future growth.”
In addition the domain names for the company website and email addresses will change to agc-ausgroup.com to reflect one common identity.